Increase your omnichannel sales
E-Commerce agency for natural food brands
Maximize your e-commerce potential by partnering with our team of experts in advertising, operations, and creative.
Drive results on Amazon, Instacart, and Walmart through our full-funnel approach from operations and creative to advertising
Leverage our client dashboard to quickly access the most important metrics and KPIs
With a boutique approach, we treat our client’s businesses as our own and customize our approach to meet your goals
Let’s chat about your e-commerce goals
Here’s How We Work
Riverboat works with natural CPG food brands and adapts our marketplace sales approach specifically to your products and category. We partner with your team to get your products optimally placed, discovered, and sold across Amazon, and Instacart.
Refresh
We start all engagements with an audit to assess the current state of your account, product set, and competitors. From improving margins to translating your assets into beautiful product listings, our initial steps are to set you up to grow sales and sustain your growth.
Grow
Once your product pages are retail ready, Riverboat moves into growth mode. We manage your advertising, marketing, and merchandising across Amazon and Instacart marketplaces.
Optimize
Now that your brand is seeing growth, we focus on ways to make it even better. Whether that’s A/B testing main images, improving advertising efficiency, going international, or bug fixing, we will turn every stone to improve your marketplace presence.
Marketplaces We Service
Whether you’re navigating the world’s largest river or the world’s largest marketplace, you’re safer on the boat! Riverboat is a category expert and a Verified Partner for selling groceries on Amazon. We’ll optimize your current listings, A+ and Store, manage your operations and meet your growth objectives through responsible advertising to help.
Walmart.com might be new(er) to the world of grocery e-commerce, but with deep pockets and plans to invest in growth, it’s not a bad idea to get in early. We’ll design your listings to stand out within Walmart.com’s framework, manage the fulfillment via WFS and build your sales through their PPC and DSP ad platforms.
Instacart is the hybrid model that marries grocery with e-commerce. We refresh the listings created without thought by retailers, build a store, and drive sales through advertising. Competition for Instacart’s digital shelf placement is still low so brands with strong grocery presence can expect high sell-through.
“Mike is extremely knowledgeable when it comes to how your brand should be presented on Amazon, what catches the attention of consumers and how to be sure they purchase our brand’s products instead of one-off sellers. For the first time ever, our Amazon business is running smoothly thanks to Riverboat!”
Success Stories
Ethan’s
After less than a year in the energy shot category, Ethan’s secured such a loyal following that organic sales regularly account for 80% of their energy shot revenue.
Nuts ‘n more
We worked with Nuts' ‘N More to save 13.7% in fees. Nuts N More continues to see strong annual growth but have shifted their margins to be healthily profitable.
ritter sport
As Instacart has become more of a “pay to play” platform with sponsored results taking the first 4-8 positions, we have worked with Ritter Sport to defend branded terms, win category and convert competitive searches, growing New To Brand and maintaining a ROAS of greater than 3.